Phase 7 · Scale · Sustain · Expand · From Traction to Legacy
Intellectual Property Strategy
The assets that make your business uniquely valuable — your processes, your brand, your innovations, your content — are only protected if you have claimed them.
Intellectual property strategy is the structured approach to identifying, protecting, and monetising the intangible assets your business has created — trademarks, patents, copyrights, trade secrets, designs, and proprietary methodologies. We audit your IP landscape, identify the assets that need protection, and design the IP strategy that maximises the commercial value and competitive moat of what you have built.
The Pain We Solve
You may recognise yourself in one of these.
Three audience scenarios · because the same service produces a different transformation depending on where you are in the business journey.
Scenario 1
The business that has built valuable proprietary methodologies but never protected them
You have developed a unique process, framework, or system that differentiates your business. It exists in your team's knowledge and your client deliverables — but it has never been codified, named, or legally protected. A competitor could replicate it tomorrow.
Scenario 2
The brand that has grown internationally without securing trademark protection in new markets
You have been trading in new markets but have not registered your trademarks locally. A local operator has registered your brand name in a key market — and now you face an expensive legal dispute or a brand compromise to operate there.
Scenario 3
The investor-backed business preparing for due diligence where IP ownership is questioned
Due diligence has surfaced questions about who owns the IP developed during the business's growth — contractors, founders, or the company. The ambiguity is creating uncertainty about the strength of the business's competitive position.
The Impact It Creates
The Moment You Will Feel the Difference.
Core business assets legally protected against replication or misappropriation
IP portfolio that enhances business valuation in investor and acquirer conversations
Competitive moat deepened through proprietary, defensible assets
Clear IP ownership that satisfies investor and acquirer due diligence
What You Receive
The Specific Deliverables.
Tangible outputs · documented, dated, and yours to keep.
- IP audit — identification and classification of all intellectual property assets
- IP protection strategy — what to register, where, and when
- Trademark, patent, and copyright application guidance
- IP ownership framework — staff, contractor, and founder agreements
- IP commercialisation options — licensing, franchising, sale
- IP governance policy for ongoing asset development
The Outcome
Where You Will Be on the Other Side.
The intangible assets that most differentiate your business are identified, legally protected, and commercially leveraged — and the business's IP portfolio becomes a demonstrable driver of enterprise value rather than an unquantified risk.
Primary Focus
Identifying, protecting, and commercially leveraging the intellectual property assets that most differentiate the business and drive enterprise value.
KPI Measurement
- IP assets identified and registered
- Trademark coverage across operating markets
- IP-related legal disputes
- IP valuation as % of enterprise value
- Licensing revenue from IP commercialisation
Investment & ROI
Pricing Engineered Around the Value You Create.
Every engagement is sized against the value we believe we can create with you · the fee is always a fraction of the outcome. Four tiers · so the investment matches your stage of business.
Tier 1
Foundations
£5,000 – £15,000
Right for
Pre-startup, startup, and micro-business founders ready to build on evidence rather than instinct.
Typical Value Created
£250K+ in scale-readiness, governance maturity, and expansion clarity
Engagement
4 – 8 weeks
Target Return
5 – 10× ROI
within 12 – 18 months
Tier 2
Acceleration
£15,000 – £50,000
Right for
Growing SMEs and established small businesses ready to scale a working model into the next revenue band.
Typical Value Created
£1M – £10M in expansion velocity, new-market revenue, and capital readiness
Engagement
8 – 16 weeks
Target Return
5 – 10× ROI
within 12 – 18 months
Tier 3
Transformation
£50,000 – £250,000
Right for
Medium enterprises and scale-stage businesses ready to commit to a multi-quarter, organisation-wide shift.
Typical Value Created
£5M – £50M in scale outcomes, M&A optionality, and leadership-capability uplift
Engagement
3 – 9 months
Target Return
5 – 10× ROI
within 12 – 18 months
Tier 4
Enterprise
£250,000 – £2M+
Right for
Large enterprises, global operators, and complex organisations ready for a multi-year strategic partnership.
Typical Value Created
£25M+ in enterprise value created, capital events optimised, and legacy structures built
Engagement
12 months and onward
Target Return
5 – 10× ROI
within 12 – 18 months
Why We Price This Way
Every engagement is sized around the value we believe we can create with you. The fee is always a fraction of the outcome · typically 10 – 20% of the expected first-year return.
This is how we make sure pricing aligns with results. The conversation is never “what does this cost?” · it is always “what is this worth to your business?” We answer that together in the first call, transparently, and decide the right tier from there.
If we cannot articulate a credible 5–10× return for your specific situation, we will tell you in the first call. That honesty is part of why our clients trust us with the work that matters most.
Why This Conversation Matters
“The most valuable thing many businesses own is not on their balance sheet. IP strategy is how you put it there — and protect it from being taken by the people who are watching your success.”
A 90-minute structured strategy session · produces a usable roadmap whether you engage further or not.
More in Phase 7