Don't buy ad space. Build authority in print + digital.
Four magazine titles · 800,000+ combined annual reach · curated audiences of C-suite decision-makers, founders, and budget-holders. From £500 entry placements to £65,000 cover-and-feature programmes.
Six quick questions · we'll match you to a magazine, a placement type and a package.
4
Magazine titles
Show Guides · The Buzz · Business · Digital
800k+
Combined annual reach
Print + digital impressions
240+
Show Guide distributions/year
Every event we run gets one
£0.04
CPM equivalent
vs £45 LinkedIn · £35 trade press
Why most magazine advertising never works.
Generic publications optimise for ad revenue. We optimise for reader trust. The difference shows up in every metric that matters.
£8k spent. 12 weeks waiting. Zero attribution. It's the second-most expensive bin-deposit in B2B marketing.
Pick the magazine your buyer reads.
Show Guides
The print everyone reads at the event · because they need it.
Event-aligned brands · exhibitors wanting amplification · sponsors building category equity
Captive audience · 4-hour avg dwell · ~80% open rate
- Full page
- Half page
- Quarter page
- Inside cover
- Back cover
- Featured exhibitor profile
- Sponsored editorial
From brief to attributed pipeline.
Nine layers · because magazine advertising should be measurable, not magical.
Brief & creative
Account director takes brief · creative team produces
Approval & sign-off
Two rounds free · proofs delivered in 5 working days
Pre-publication push
Pre-issue marketing across our channels
Publication
Print run delivered · digital live · distribution scheduled
Live distribution
Show Guides at events · postal + digital newsletter
Lead capture
QR · UTMs · trackable landing pages set up
Performance dashboard
Real-time reach · clicks · lead attribution
Quarterly review
Performance review · optimisation for next placement
Compounding
Same audience · repeated exposure · authority builds
One issue · three phases of work.
All of it done for you.
Before publication
- Brief intake · creative direction agreed
- Creative production · 2 free rounds of revision
- Proofs delivered for sign-off · 5 working days
- Pre-publication campaigns kick in · audience primed
- QR + UTM tracking infrastructure set up
Publication week
- Print run shipped to distribution
- Digital edition live · push notifications dispatched
- Show Guides distributed at the event(s)
- Newsletter feature included in member dispatch
- Real-time dashboard tracking · day-1 metrics live
After publication
- Performance dashboard · weekly snapshots
- Lead-attribution report · attributed pipeline £
- Quarterly optimisation review with account director
- Refresh creative for next placement based on data
- Always-on retargeting for digital placements · 7-day cookie
From £500 single placement to £65k cover + features programme.
Start with one placement · build to year-round multi-magazine presence · or commit to the headline-tier authority programme.
Starter · Single Issue
One magazine · one issue · prove the format
Growth · Multi-Magazine
2 magazines · half-page presence · build recall
Authority · Full Stack
All 4 magazines · full pages · premium positions
Headline · Cover + Features
Cover · founder interviews · trend-report sponsorship
From Page 22 → Featured → Sponsored → Cover.
Page 22
Buried in a generic publication. No targeting, no attribution.
Featured
Right magazine, right audience, half-page placement. People see you.
Sponsored
Trend-report co-author, founder interview, expert byline. People quote you.
Cover
Cover slot. The magazine becomes a brand asset for both sides.
From brief intake to year-2 roll-forward.
Brief intake
30-min call · goals · audience · creative direction
Magazine match
We recommend the magazine(s) where your audience lives
Creative production
Our team produces · 2 free revision rounds · 5-day proof
Pre-publication push
Audience primed via our channels · QR + UTMs in place
Publication
Print delivered · digital live · Show Guides distributed
Performance tracking
Real-time dashboard · weekly snapshots · attribution
Quarterly review
Optimisation · refresh · sequence next placement
Year-2 roll-forward
Continuous-presence rate locked · authority compounds
Buy authority assets instead.
Three advertisers. Three outcomes.
Placeholder structure · production page sources verified advertiser quotes
“Four months after the cover feature, we were still getting inbound enquiries from people who said 'I read your story.' The cover paid for itself ten times over.”
“Show Guide presence at 12 events generated 380+ qualified leads. We tracked every QR scan. The maths worked from event 2.”
“We picked the trend-report sponsor slot because it was a co-author position, not an ad. Three deals closed from people who quoted the report back to us.”
Imagine where your brand is in 12 months if you've:
- ✓Been featured on the cover of the magazine your buyers actually read
- ✓Co-authored a trend report your category quotes back to you
- ✓Built brand recall in 480,000 print impressions
- ✓Captured 200+ qualified leads from one digital sponsored feature
- ✓Become the name your category recommends
- ✓Joined a network whose audience is calibrated to your buyer
7 surfaces. One programme.
Start with the recommender, see the packages, study the playbook, then dive into the catalogues. Or skip straight to the catalogue that fits your tier.
⚡ One placement can change a year
If your buyers read magazines, you should be in them.
Four titles · 800,000+ combined reach · curated audiences · measurable attribution · the difference between an ad and a brand asset.