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Performance Marketing & Growth

Build the Paid Acquisition Engine That Fuels the Ecosystem

Real budget. Real channels. Real CAC:LTV discipline. The marketing seat that fills the rail with qualified pipeline · not vanity clicks.

Performance Marketing at B2B Growth Hub owns the paid acquisition engine that fills the ecosystem with qualified customers, partners, suppliers, and advertisers. You'll plan, launch, and scale paid campaigns across LinkedIn, Google, Meta, YouTube, and niche B2B channels · own creative iteration and landing-page testing · build clean attribution and weekly growth dashboards · and manage the paid budget with the discipline of a CFO and the curiosity of a founder. The career path runs all the way to Chief Marketing Officer.

See Open Performance Roles →Take the Sales Success Assessment

Career Path

Where this career can take you

A visible ladder · with horizons and outcomes published at every rung. No vague promises. No corporate tenure traps. Just the path the next ten years actually look like if you stay and grow with us.

  1. Stage 01Paid Acquisition Specialist

    Months 0–6

    Run campaigns on a primary channel · learn creative testing · own attribution basics.

  2. Stage 02Performance Marketing Executive

    Months 6–12

    Own a channel end-to-end · ship landing page tests · build the weekly growth dashboard.

  3. Stage 03Performance Marketing Manager

    Year 1–2

    Multi-channel ownership · scale a channel from £0 → £1M+ with positive payback · manage a small team.

  4. Stage 04Growth Marketing Lead

    Year 1–2

    Own full-funnel growth · partner with Sales on pipeline economics · stand up content as a leverage layer.

  5. Stage 05Head of Performance Marketing

    Year 2–3

    Own paid + organic + lifecycle · sit on the executive marketing team · drive CAC:LTV strategy.

  6. Stage 06Marketing Director

    Year 3–4

    Multi-brand · multi-region · partner with sales leadership on revenue strategy.

  7. Stage 07Chief Marketing Officer

    Year 4+

    Marketing strategy across every engine · equity stake · executive-team seat.

Skills Required

Skills Required

  • Hands-on with paid platforms · LinkedIn, Google Ads, Meta, YouTube
  • Attribution fluency · GA4, Looker / Metabase, HubSpot / Salesforce plumbing
  • Copywriting and creative judgement · you don't just run media, you make it
  • Budget discipline · CAC:LTV maths in your head
  • Test-and-learn culture · you ship hypotheses, not opinions
  • Cross-functional collaboration · Sales, Content, Product, Operations

Qualifications

Recommended qualifications & background

  • 2+ years in performance marketing for entry tier
  • 5+ years and £500k+/year spend for senior tiers
  • Track record of taking a channel £0 → £1M+
  • Bonus · experience marketing high-ticket advisory, SaaS, or events

Why Join B2B Growth Hub

The case for building this career with us

Real budgets · not £5k experiments

Paid spend that justifies real teams, real dashboards, and real CAC:LTV discipline · not a quarterly creative test.

You'll make the creative, not just buy media

Copywriting, creative iteration, landing-page testing · the whole funnel is in scope · not just bid management.

Path to CMO that's an org-chart promise

The seat above Marketing Director is Chief Marketing Officer · published rung · not a dangle.

Partner directly with sales on pipeline economics

Marketing and Sales sit at the same table here · no over-the-fence handoff · you own outcomes together.

Income & Growth Highlights

What 'great' looks like here

  • Path from Specialist to CMO
  • Real spend authority from Manager rung up
  • Channel and creative ownership end-to-end
  • Pipeline-economics ownership · not vanity metrics
  • Founding-cohort equity pathway

Current Open Roles

Live opportunities in Performance right now

We respond to every applicant within 7 days. Click any role to read the full brief and apply.

Performance Marketing

Senior / Lead · build the paid engine across LinkedIn, Google, Meta.

Read brief + apply →

Ready to start your career in Performance Marketing & Growth?

Two ways in · scroll the open roles above and apply for a specific seat, or take ten minutes to share your story with us first so we can find the role that actually fits.

View All Open Roles →Take the Assessment First

B2B Growth Hub · we hire for trajectory, not just the next seat. Every role on the platform reports into a path that goes further than the offer letter.