Award Nights · Sponsorship Catalogue

Promotion drives action.Sponsorship buys the position no one else can hold.

68+ sponsorship positions · 10 categories · from Title Sponsor to category trophy to gala dinner. Equity placements only one brand wins each year.

A trophy bearing your name sits on the winner's desk for years. No advertising buys that.

Why Sponsorship Beats Advertising

The numbers nobody tells you about winning.

per year
the exact number of brands that can hold each top sponsorship slot
5-10yr
trophy permanence
co-branded trophies sit on winners' desks for years
92%
of finalists
report stronger relationships with category sponsors after the night
3-7×
media multiplier
earned-media value vs equivalent paid placement

What Sponsorship Actually Buys

Every time the category is announced for the next decade, your brand is named alongside it. Every trophy presented bears your logo. Every press release leads with your name. This is not marketing. This is category co-ownership.

Why sponsorship is the only marketing buy where supply is genuinely scarce.

The Catalogue

68 sponsorship positions. Only one brand wins each.

Filter by phase, or browse by category. Every position carries a primary KPI tied to equity, audience access or long-life recall.

Showing 68 of 68 positions

Sponsorship KPI Framework

From equity to pipeline. 7 dimensions of awards sponsorship value.

Sponsorship isn't measured in impressions · it's measured in equity, access and trophy-on-desk lifetime.

Brand Equity & Association

  • Brand-equity lift from sponsorship
  • Category share-of-voice
  • Top-of-mind score
  • Premium positioning
  • Sponsor-tier prestige

Co-Branding & Naming Rights

  • Co-mention count (pre · ceremony · post · year-long)
  • Naming-rights equivalence value
  • Brand-pairing recall
  • Logo lockup impressions

Trophy & Long-life Equity

  • Trophy on-desk impression-years
  • Certificate co-branding lifetime
  • Badge-web embed impressions
  • Photo-distribution watermark lifetime

Audience Access

  • Captive ceremony audience
  • VIP attendee access
  • Decision-maker table allocation
  • Hosted-buyer access

Thought Leadership

  • Judge / panel positioning
  • Speaker placements
  • Research-report co-authorship
  • Awards podcast association

Earned Media & Photo Value

  • Press coverage value (AVE)
  • Watermarked photo reach (year-long)
  • Recap-video views
  • Trade-press editorial inclusion

Pipeline Influence

  • Sponsor-sourced enquiries
  • Account influence lift
  • Named-account engagement
  • Premium-pricing lift
  • Renewal rate

Imagine This in 12 Months

One sponsorship slot. A decade of category co-ownership.

A year from now you wake up. You check your inbox. You see what last year's award has quietly done.

Your CEO presenting the trophy on stage · photographed by every media outlet in the room.

Trophies sitting in winner offices around the country · co-branded with your name for years.

Every press release about this category leading with 'sponsored by [your brand]'.

Annual relationships with judges, finalists and winners · the most powerful network you don't have today.

A speaking slot on the mainstage that nobody else can buy.

Category-leader positioning competitors literally cannot replicate.

Finite supply · one chance per year

68 positions to make sure the awards are named alongside you.

Tell us your equity target · we'll architect the right mix of positions for your category, your tier and your strategic relationships.